This was a two and a half day brief, I got given a product and with that I had to come up with a back story and a brand identity, it could be as wild as I wanted it to be. I was given iced coffee, (how wild can you be with iced coffee... well) 
This is a great project to show my process and the routes I took to get here. 

*this project is a WIP, i'm in the middle of re-drawing/designing, refine it and adding roll it, but I am defiantly keeping the theme, its just dramatic enough.

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